“Regardless of whether you’re already a Franchisor or a Franchisee or just interested in learning more about franchising, The F World book is ideal for you”.

In The F World book Carolyn Dufton of franchisingplus reveals once and for all the lies and myths that surround franchising and how to make it truly work for EVERYONE involved. Carolyn’s passionate and humorous style takes you on a journey exposing the best, the worst and the scary of franchising. Make no mistake if you’re interested in any level of franchising and don’t have time for seminars and costly research you must read The F World book first.

 

You will discover:

• The scary consequences of not getting the right franchising advice.
• The financial pitfalls and how to avoid them.
• How to tap into ‘the success formulas of franchises that work’.
• The skills, traits and attitudes of the best in the business.
• Checklists to cut through the clutter and fastrack your franchising experience.

……. and much more.

The F World book is only AU $27.95 including GST & postage in Australia and Worldwide

 Testimonials

As an existing franchisee this book contains valuable information that must be answered before proceeding into an agreement. The various case studies give an insight into the personality traits that can make or break a business. A must read for prospective franchisors and franchisees.
 
Neil Grant – Franchisee

 

I read this book three times in one day. It has helped me a great deal with regaining clarity in my role as a Franchisor”

Franchisor – (who wishes not be identified)